Services

We start with a diagnosis, not a package.

Four seller-attraction programs, the online presence that makes them pay off, and the tools and authority work that compound over time. We start with a diagnosis of your market and your firm, then run the programs it rewards.
01
START HERE

Every engagement starts with a look, not a pitch.

The fastest way to more and better listings is the Website Review: a free, 20-minute look at your site, live and side by side against the best broker and M&A advisor sites in the country. You see exactly where you stand, you keep our Website Playbook, and there is no cost and no obligation. Most of the work below is prescribed by what that review turns up.

Built for the owner or whoever runs your firm’s marketing, the person who can act on what it turns up.

03
Online Presence

Look credible before you spend a dollar on traffic.

Almost every seller will evaluate you online before speaking to you. If your website, LinkedIn profile, or Google Business Profile falls short, you may never hear from them. So our work begins there, ensuring the owners of high-value businesses who land on your site reach out.
Website redesign

A site that makes the right sellers trust you, and reach out.

Owners decide in seconds whether you and your firm look like someone they would trust with their life’s work. A dated, buyer-focused site, or one thin on proof, loses them quietly.

  • Surfaces your proof: record, credentials, deals like theirs
  • An easy, confidential first step, not a complex form
  • Speaks to the seller, not buyers or the industry
  • Fast, and built for mobile
Google Business Profile

Fix the profile owners see before they reach your site.

Often the first thing an owner sees when they search your name or a broker nearby. An incomplete one quietly costs you credibility and local visibility, and almost every broker’s is incomplete.

  • Our researched GBP Playbook, step by step
  • Your admin or a junior broker can run it
  • Included with your website or LinkedIn work
LinkedIn rebuild

Many sellers hire a person first, a firm second. Before they call, they look you up.

Most broker profiles are incomplete, poorly written, and fail on basic persuasion principles, all of which undercuts the trust a seller needs. We rebuild the entire profile with proven conversion principles.

  • Photo, banner, headline that set the first impression
  • About and current role that show the record
  • Featured proof and named client testimonials
  • In your firm’s voice, delivered within 24 hours
03
Seller Pipeline

Bring the right sellers to you.

We design marketing programs that put a steady stream of qualified, motivated owners in front of you. They run after your online presence is right. The mix is chosen with you, matched to your market and ideal seller, and deployed in the order that produces signal fastest, not all at once. The four below are the ones that work for most brokers, in most markets.
Paid search

Catch sellers the moment they start looking.

When an owner gets serious about selling, they search. Paid search puts you front and center while they are choosing a broker.

  • Keywords that signal a real seller, not a tire-kicker
  • Landing pages built to turn a click into a confidential inquiry
  • Tracking that shows conversations, not just clicks
  • Tuned continuously, and adjusted as competitors move
Cold email

Reach the owners who would take the call but never start it.

Many sellable owners are not searching and will not raise their hand. A personalized message opens a conversation that otherwise never happens.

  • Targeting narrowed to owners who fit your ideal seller
  • Deliverability discipline, so it lands, not caught in a spam filter
  • Never risks your firm’s own email reputation
  • A controllable flow you scale as capacity allows
Paid search

Find sellers on Facebook and Instagram, where your competitors are not.

Few owners are actively searching for a broker, but they are on Facebook and Instagram every day, where a click costs a fraction of what it does on LinkedIn. Fewer than one in a hundred brokers advertise there.

  • A qualifying offer that draws the right owners in
  • Audiences, creative, landing and analytics handled end to end
  • Owners self-identify, then land on your tool
  • Ad spend billed at cost
Paid search

Catch sellers the moment they start looking.

Cold calling works, but few brokers have the time to do it themselves, and a dedicated rep of their own is hard to justify. We put a trained, affordable rep on it, so what reaches your calendar is a qualified conversation with an owner worth your time, the opening that can become a listing.

  • Trained, managed reps, real people, never AI voices
  • Narrow job: book the call, hand the rest to you
  • Scrubbed lists, disciplined cadence, market never saturated
  • Slower to ramp, conditioned on current capacity
01
START HERE

A seller-capture tool you run on your own site.

Exit Readiness Assessment

Every completion is a qualified seller lead in your inbox.

An owner answers nine short questions and gets an instant, buyer’s-eye readiness score. The full report unlocks when they share their contact details, so the tool qualifies and captures at the same time. Because it works with any traffic source, it raises the value of everything else you do to attract sellers, and it works just as well on its own.

  • Your branding, your data, installs in 15 minutes
  • Works with any traffic source, and stands alone
  • Standalone $295
05
Authority & Expert Positioning

Build the standing that brings sellers to you.

Less about immediate leads, more about becoming the advisor owners already trust before they need one. It compounds over time and pairs well with the programs above.
Webinars

Teach owners, and become the expert they call.

Virtual seller-education sessions that position you as the advisor worth talking to. No venue, no logistics, and a visible track record that brings sellers over time.

  • We plan, promote, and help fill the seats
  • Coaching on a talk built to turn attendees into valuations
  • Available now
Seminars · established clients

The in-person events a handful of marketing-savvy brokers use as their top source of sellers.

Most brokers understand the authority value of seminars but lack the manpower and experience to fill the seats and convert attendees into listings. The handful who run them well live off them. We close that gap.

  • We handle planning, venue, and filling the room
  • Coaching on a delivery built to convert
  • Reserved for established clients
Byline articles

Third-party credibility you reuse for years.

A published byline carries an editor’s validation that self-published content cannot. It compounds: linked on your site, left with sellers, cited in pitches.

  • We find the themes and hooks editors respond to
  • We can materially raise the odds of placement
  • We do not guarantee it, but our founder got 11 articles published while running his brokerage firm
06
Pricing

Priced to pay for itself.

A low one-time setup fee per program, then ongoing work at $125 an hour against a written monthly cap, so your bill stays predictable and bounded. Platform, ad, list, and rep costs are passed through at cost, never marked up. Everything is month-to-month, with budgets agreed in writing before anything starts.

Done right, this is an investment, not a cost. The programs show results within weeks, so you can judge the return for yourself early, and it improves as each campaign is tuned.
Service Setup Passed through at cost
Website Review Free
Website redesign Staged, hourly Developer, paid directly
Google / Paid search $500 Ad spend
Meta $500 Ad spend
Cold email $150 Sending tools, seller lists
Outsourced BDR $500 Rep wages, dialer, CRM
Webinars $250 Platform, any fill costs
Seminars (established clients) Scoped Venue, room-fill, materials
LinkedIn rebuild $150 flat
Exit Readiness Assessment $295
What a launch might cost. The first spend for most firms is the website redesign, billed hourly and staged, so it depends on scope. For the seller-lead phase that follows, a broker starting with a single program like Meta runs about $500 in setup and roughly $750 a month at the cap, plus the ad budget paid to the platform at cost. Run for a full year, that is less than a single minimum commission.

One firm per market.
Month-to-month after setup.

The listings our work generates earn the next month's retainer, not a contract. Most engagements start with a free Website Review.